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Small Steps

Client

UTSA Campus Recreation

Description

At UTSA Campus Recreation, we believe that well-being starts with small steps. This initiative is designed to empower our vibrant UTSA community—students, faculty, and staff—to embark on a journey of self-improvement by making gradual changes in our daily lives. Incremental changes can have a profound impact on overall well-being. By focusing on small, achievable goals, we can enhance our mental, physical, spiritual, emotional, social, financial, and environmental health.

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This campaign includes a designated web page, giveaway items, posters, social media graphics and posts, TV-screen graphics, and several banners on the facility.

Year

2023 - 2024

LGBTQIA+ Pride Month, Pride FSA

Clients

University of Texas at San Antonio, UTSA Pride FSA, UTSA Campus Recreation

Description

Over the years, I have created a number of graphics in support of Pride Month at UTSA. I was responsible for making themed graphics for the institution (the ones you see with the white badge and patterned navy background) to be use on social media, web, and in print. I also created the banner people from the UTSA community walk behind during San Antonio's Pride Parade each June, and graphics for various events that we organized as Pride FSA. I also created a new set of Zoom backgrounds each year and GIFs for the institution's Giphy that can be used on social media.

Year

2021 - 2023

Sexual Assault Awareness Month

Clients

University of Texas at San Antonio, UTSA PEACE Center, UTSA Survivors FSA, UTSA Campus Recreation

Description

For this campaign, I focused on raising awareness about people in the LGBTQIA+ community experiencing sexual violence. I wanted to recognize that intimate partner violence happens all kinds of relationships, not only male/female. Sexual assault knows no gender or sexuality, so I highlighted this by using more inclusive photographs and having a set of graphics with rainbow colors. The other colorway references the National Sexual Assault Awareness Month branding.

This package included social media graphics, RowdyLink banners, and Zoom backgrounds. 

Year

2021, 2022

Roadrunner Days

Client

University of Texas at San Antonio

Description

Roadrunner Days is a series of welcome events that happen right before every fall and spring semester starts at UTSA. The project includes elevator posters, outdoor and indoor banners, web banners and call to action ads, GIFs for social media, daily event Instagram stories, zoom backgrounds, TV screen graphics, banner templates to put on social posts, website management, and a t-shirt design.

Year

2021 - 2023